Once the target audience and domain name are set, the next step to building a successful website is its design and where it’s hosted.  Web hosting is a serious business, and where your site is hosted is vital to its success and its ability to build your brand awareness.  Therefore, finding the right web host is almost like trying to find the right business partner:  You have the business idea, and they have the means to help you show it to the world via your website.  The right packages of services go a long way in helping your website do what you want it to do.

To begin with, you have to decide whether you want to do dedicated hosting or shared hosting.  With shared web hosting, you share server space with other websites.  If you know your website isn’t going to be getting thousands of hits per month, this is the most economical way to go.  It’s usually cheaper to participate in shared hosting, but you may have certain problems with slowdowns and a possible denial-of-service attack from a hacker.  Dedicated web hosting costs more, but your website will have a server all on its own.  This is an attractive option for those who know their websites will generate large amounts of traffic; far more than a shared configuration will allow.

Unlimited bandwidth sounds like a good idea, mainly because so many web hosting services tout it as the carrot to get people to come on board.  You’ll always be limited by resource limitations--especially with shared hosting--so you’ll never be able to fully utilize all the unlimited bandwidth that comes with your service.  This is a good deal if you’re thinking about dedicated hosting, however.  The extra bandwidth will come in handy since you won’t be sharing it with other sites.

Once you’ve decided what package of services you think will best fit your needs, it’s time to think about price.  Leave this until the end because you’ll want to figure out what you need first before how much it will cost.  Compare web hosting companies and see how much your desired package will cost with them.  If one offers a bit more than what you’re seeking, that web hosting company may be more attractive than one offering a lower price but not the right services you desire.  Most people shop based on price first, but this is not a good idea when it comes to shopping for a web hosting service.

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